JBRMR
Peer-reviewed academic journal Online ISSN 2056-6271 DOI Prefix https://doi.org/10.24052/JBRMR/ Business, retail management and applied research
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Sarah Elwy

Arab Academy for Science, Technology & Maritime Transport, Alexandria

1 published articles 535615 views 53 downloads
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Published Articles

The impact of social media brand communication on consumer-based brand equity dimensions through Facebook in fast moving consumer goods: The case of Egypt

JBRMR , Volume 12 Issue 2 , 19 Jan 2018

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