JBRMR
Peer-reviewed academic journal Online ISSN 2056-6271 DOI Prefix https://doi.org/10.24052/JBRMR/ Business, retail management and applied research
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Volume 16 Issue 02 (Apr 2022)

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PublishedApr 2022
Articles7
Authors15
JBRMR

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01 Research Article Volume 16 Issue 02 Published 01 May 2022

Outperforming managers in setting strategic targets by using a novel Computer-Aided Management (CAM) approach

Jan van de Poll

The minimal availability of scientific literature suggests that managers hardly consider internal organizational consequences as organizational Alignment, implementation effort, and Capacity to change when setting strategic targets. This study bridges this gap in the literature…

02 Research Article Volume 16 Issue 02 Published 01 May 2022

The role of knowledge management capabilities in the performance of Botswana water utilities corporation

Mzwinila K.C Okharedia A.A. Lekunze, J.N.

The research article provides an insight into the role of knowledge management capabilities in the performance of Botswana Water Utilities Corporation. In this research paper, organizational performance is measured under the following: - (a) Quality of service (b) Employee attra…

03 Research Article Volume 16 Issue 02 Published 01 May 2022

Evolving human resource management processes and interventions as the new paradigms shaped by entrepreneurship, knowledge management, social network analysis’

Sarat Chandra Das

At the core of human resource management (HRM) is the way ‘’inter-relationship among the stakeholders in an organisation is managed’’, ‘’objective criteria are applied to goal-setting processes’’ and how ‘’HRM contribut…

04 Research Article Volume 16 Issue 02 Published 01 May 2022

How Anheuser-Busch InBev is tackling the top challenges of Category Management for modern offline retail channel

Nidhin VC Rahul Prakash

In this paper we present a practical approach that AB InBev’s Global Capabilities Centre (“GCC or ABI or Ab InBev”) has developed to solve the challenges of Category Management for Retailers. The approach brings technical rigor from the areas of data science, e…

05 Research Article Volume 16 Issue 02 Published 01 May 2022

The unexpected business case of answering a questionnaire on organizational transformation

Jan van de Poll Yang Yong Marissa Miller

The input from managers and employees is vital for strategic decision-making. Yet, these people already have enough on their plates if not overwhelmed by their daily to-do lists. We measured how employees in an organizational transformation could save time by stopping to work on…

06 Review Article Volume 16 Issue 02 Published 01 May 2022

Do the organizational proficiencies dominate in innovation and can manage the major factors of innovation? A Systematic Literature Review of Last 5 Decades

Mohammad Nazmi Newaz Palto Datta Raju Mohammad Kamrul Alam

Purpose of the research: Innovation is the key to organizational success in the present complex and competitive business environment. Numerous factors are continuously affecting the innovative performances of the organizations. researchers across the globe, have pointed out diff…

07 Research Article Volume 16 Issue 02 Published 01 May 2022

The Impact of Innovative Marketing on Competitive Advantage in Renewable Energy Companies in Jordan

Sherien Dajah Mohammed Alshora

This study is aimed to identify the impact of innovative marketing on competitive advantage in the renewable energy sector in Jordan. This study uses descriptive, analytical, and heuristic research methods. The target population consists of all employees in the renewable energy…